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Do donors remember the stories we tell?

We get questions. Like this one: Can my organization use the same story multiple times?

The answer is: Yes. And we do that. Occasionally. We tell the same story, especially a powerful one, in an appeal and newsletter a month or two apart, and also in a coordinating e-appeal. I’ve never once heard a client say, “We got a call from a donor who asked why we retold this story.”

It’s All About the Need

Even the most donor-focused nonprofits tend to talk a lot about their success. And who could blame them? Through their good work, the hungry are fed, the homeless are sheltered, … Read More

triathlon runner demonstrating perseverence

What top nonprofits are doing to maintain momentum in 2021

Last week, we had the privilege of hosting more than a dozen regional and national ministries for a two-day summit. Following are a few themes that emerged from the summit: … Read More

Rescue mission fundraising priorities in 2021

Following such a tremendous year in terms of new donor acquisition, a key priority in 2021 is the retention and cultivation of the new donors into year number two. In our work with nonprofits, new donor conversion and retention strategies are a top focus in 2021.

Want to inspire your donors to generosity? Part 1 of 3

Discover the top 3 secrets of $100 million organizations Why do some non-profit organizations thrive, and others don’t? Some grow quickly and naturally, exceeding both ministry and financial goals. But others … Read More

Who is the hero of your story?

As a fundraiser, one of the most important questions you should be asking yourself is this: “Who is the hero of my story?” If your organization’s fundraising is like most, … Read More

We’re diving in!

Masterworks is thrilled that the AGRM 2015 Convention will be hosted in our backyard this year, just a stone’s throw from our headquarters in Poulsbo, WA. The annual Association of … Read More

Work-Life Lessons for a College Senior

This past January my daughter Claire, who is a senior at Whitworth University in Spokane, WA, traveled to New York City and Washington, D.C. for a 3-unit communications class — … Read More

Biblical Fundraising

Development and fundraising is a calling God gives to people with big hearts and daring vision.  It’s a spiritual calling bestowed upon and required of the leaders of many Christian … Read More