When people talk about Artificial Intelligence, or AI, they often think The Matrix or Hal 9000, the famous computer with a mind — and agenda — of its own. But I’m …
How AI is transforming fundraising
On April 18 at the Christian Leadership Alliance Outcomes Conference, Dave Raley will be giving a talk titled Using AI to transform fundraising. He will be discussing trends in Artificial …
Your top 3 burning questions — answered, Part 2
In my work with charities, I hear a lot of questions. Many seem to come up over and over again. And some I would describe as “burning questions” — the …
4 ways to leverage Conversion Optimization to grow your digital acquisition
With a growing number of Masterworks clients now bringing in more than half of their new donors online, digital has arrived. It’s fast becoming the place to find and cultivate …
Busting Through the Barriers to Digital Acquisition
There’s something about having been around long enough to say those fated words, “Well, back in the day…” Over the past 10 years, easily the most common question in our …
