What Nike can teach nonprofits about building a great sustainer program
Be present. Learn from the creatures and created things that aren’t affected by the stock market’s peaks and plummets. See what they might have to say to you.
I’m learning from ministries what it looks like to be the hands and feet of Christ as they navigate that, as they try to awaken the apathetic among us, and work through persecution.
In times of significant change, it can be very tempting to buy into the narrative that “everything is changing; therefore, we must change EVERYTHING!” While this can be healthy in the sense that nothing is sacred, it can also be dangerous.
Nothing separates donors from the outcome of their generosity faster than copy that either implies or directly states (even accidentally) that it is the organization that is doing the good work.
What’s next for fundraising and marketing? Will the events of 2020 permanently change the way ministries fundraise and market? And if so, what does that look like in this “next … Read More