Every year, Masterworks hosts a gathering of leaders and marketers from ministries of every description. We call it the Edgewater Group. We spend several days talking about what’s working, what’s …
Running Strong With Two Underappreciated Growth Strategies (Part II)
In Part 1, I advocated for developing growth strategies that are impervious to common, predictable problems, such as big elections, natural disasters and losing major donor reps. Step 1 is …
Running Strong With Two Underappreciated Growth Strategies (Part I)
Maybe your ministry is one of the few that is on a solid growth trajectory. Statistically, however, it’s far more likely that your ministry is struggling to predictably grow, year …
Déjà vu All Over Again!
“I think there is a world market for maybe five computers.” That was the conclusion of then-IBM Chairman Thomas Watson in 1943. Ken Olson’s view wasn’t much more accurate. The …
Keep Your Hard-Earned Donors Feeling Great and Coming Back
“What do my donors want?” Today, the savviest fundraisers are asking this question more frequently than ever, and rightly so. In today’s Experience Economy — first described in Harvard Business …
